Bitcoin Absent in Top PH Google Searches in 2024 Despite All-Time High

Despite Bitcoin hitting new all-time highs in 2024, it failed to appear in the Philippines’ top Google search trends, dominated instead by current events, artificial intelligence (AI), and entertainment topics.
Whatโs the significance: The omission of Bitcoin reflects Filipino digital behavior, where broader technological advancements like AI and local events overshadow cryptocurrency discussions.
Key Details: Googleโs Year in Search report revealed Filipinos heavily searched for current events, AI innovations, and pop culture, where six out of the top 10 overall searches were news-related.
- Even blockchain gaming gained more traction than Bitcoin, with games like Hamster Kombat ranking 4th in games.

- The growing AI influence is also noted where three AI-related searches are in the top 10.

Overall Top 10 Trending Topics of 2024
- Heatwave
- Jaclyn Jose
- Olympics
- Carlos Yulo
- Inside Out 2
- Climate Change
- Character AI
- Liam Payne
- AI Detector
- Gemini

Between the lines: The year-end results showcase a growing interest in AI, illustrating that while crypto adoption in the Philippines is notable, the focus has shifted to practical applications and technological innovation rather than speculative assets.

How it works: Google’s โYear in Searchโ report is created by collecting and analyzing search data from billions of users globally.
- Google identifies the most common and fastest-growing search trends across various categories, such as news, sports, people, movies, and music.
- Through this process, Google highlights key moments and events that captivated public attention throughout the year.
- The findings are then compiled into a comprehensive report.
Nonetheless, despite not making it on the top searches of 2024, the search interest for Bitcoin still had a lot of ups and downs throughout the year.
- April: Bitcoin’s 2024 halving sparked fluctuating search interest in the Philippines, with a gradual rise leading up to the event, a brief dip afterward, and stabilized interest levels averaging between 30 and 45 in the following weeks.
- October: Despite the price increases prior to October, Bitcoinโs search interest has reached its lowest point since October 2023.
- November: Following the rally and hitting new all-time highs hit, the Google search interest rate ofย BTC in the country also surged to its highest level in a 90 days time frame.
Other 2024 Google Search Interest articles:
- February
- March
The Bottom Line: Despite Bitcoin’s occasional spikes in search interest during key events like its halving or price rallies, its absence from the top Google searches in 2024 highlights that its price performance did not translate into widespread relevance for the broader Filipino audience.
This article is published on BitPinas: Bitcoin Absent in Top PH Google Searches in 2024 Despite All Time High
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