McLaren Racing Launches Comic NFT Ahead of SG, JP Grand Prix

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  • McLaren Racing is set to drop a 7-page comic NFT from 1st to 7th October 2022, starting at the Singapore Grand Prix 2022 and ending at the Japanese Grand Prix 2022.
  • The NFTs are minted on the energy-efficient Tezos blockchain, an Official Technical Partner of McLaren Racing. Fans can purchase the NFTs on McLaren’s Racing Collective website for USD 9.99 per page. 
  • The purchase of NFTs go beyond just the ownership of the comic art— fans stand to gain access and rights to attend virtual calls with McLaren, win McLaren merchandise, and receive invitations to McLaren management calls.

Formula 1 powerhouse McLaren Racing launches a 7-page Comic series of NFTs on the energy-efficient Tezos — also an official Technical Partner of the team — ahead of the Singapore and Japanese Grands Prix happening on 2 October and 9 October respectively. The campaign will see individual NFTs dropped, with each page released daily. The drop will begin at the Singapore Grand Prix 2022 while the final piece will be dropped at the Japan Grand Prix 2022. 400 editions of each page will be minted on McLaren’s Racing Collective website and will be available for USD 9.99 per page. 

The 7-page comic series of NFTs is created by Vietnamese multi-disciplinary designer and specialist in cyberpunk illustration Meine Nguyen. The comic is based on the story of how two McLaren interns set out to carry out a task given to them by CEO Zak Brown to keep an eye on the team’s mascot and “Head of Speed” Mr. Speedy K Kiwi, who ended up escaping and journeying throughout Asia.

Fans purchasing the NFTs will be awarded with attractive benefits that will give them exclusive access to the McLaren Racing team in various ways. Purchase of a single page of the comic will give fans the right to attend a virtual call with McLaren. For fans that purchase multiple pages, each page will be counted as an entry into a raffle for McLaren prizes such as McLaren T-shirts, posters, and caps. If a fan obtains all 7 NFTs, they will receive a free printed physical-version of the 7-page comic. Furthermore, MCL35M/Gulf livery car owners who purchase the NFTs will receive an automatic invitation to a call with McLaren representatives. 

The campaign is part of McLaren Racing’s efforts to engage its fans in Asia,  which is home to four out of five of the most NFT-curious countries in the world. Central and Southeast Asia alone account for 35 percent of the USD 22 billion global NFT industry. It is predicted that NFTs for sports will exceed USD 2 billion in transactions this year, which is double the figure of 2021. 

Powered by the Tezos blockchain, The McLaren Racing Collective is a platform where fans and collectors can purchase McLaren Racing digital collectibles or non-fungible tokens (NFTs). Last year, Tezos joined hands with McLaren Racing for a multi-year technical partnership across Formula 1, IndyCar and esports. For McLaren and Tezos, sustainability through innovation is an important asset of this partnership. Tezos branding is represented across the McLaren Formula 1 team and on the race suits of McLaren F1 drivers.

“We are excited to launch our latest NFT drop on the energy-efficient Tezos blockchain that has been specially curated with the talented Meine Ngyuen. This campaign is a crucial part of our quest to engage fans and provide them with exclusive access to the team, especially in a region where NFTs are gaining in popularity and racing is a huge passion,” said Lindsey Eckhouse, Director, Licensing, eCommerce and eSports for McLaren Racing. “Fans can look forward to magnificent artwork that is not only based on a captivating storyline, but also encapsulates the rich heritage and culture of Asia. ”With its energy-efficient design and low transaction fees, the Tezos ecosystem has cultivated a vibrant community of NFT artists, collectors, and builders from around the world     . 

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ABOUT TEZOS

Tezos is smart money, redefining  what  it  means  to  hold  and  exchange  value  in  a  digitally connected  world.  A self-upgradable and energy-efficient  Proof  of  Stake  blockchain  with  a proven  track  record,  Tezos  seamlessly  adopts  tomorrow’s  innovations  without  network disruptions today. For more information, please visit www.tezos.com.

ABOUT TZ APAC

TZ APAC  Pte.  Ltd.  (“TZ APAC”) is the  leading  Asia-based  blockchain  adoption  entity supporting the Tezos ecosystem. It designs value-added blockchain transformation strategies for enterprises  and  creators  with  a  bottom-up  approach,  working  closely  with  blockchain experts and other stakeholders in the Tezos ecosystem. TZ APAC is supported by the Tezos Foundation and is headquartered in Singapore.

About McLaren Racing 

McLaren Racing was founded by New Zealand racing driver Bruce McLaren in 1963. The team entered its first Formula 1 race in 1966, since then McLaren has won 20 Formula 1 world championships, more than 180 Formula 1 grands prix, the Indianapolis 500 three times, and the Le Mans 24 Hours at its first attempt. 

The team competes in the FIA Formula 1 World Championship with Lando Norris and Daniel Ricciardo, the NTT INDYCAR Series with Arrow McLaren SP drivers Pato O’Ward and Felix Rosenqvist, and the Extreme E Championship with Emma Gilmour and TannerFoust. McLaren will compete in Season Nine of the FIA Formula E World Championship in 2022/23. 

McLaren was the first F1 team to be awarded the Carbon Trust Standard in 2010 and has retained it since on a bi-annual basis, most recently in February 2021. The team was also the first in F1 to be given the FIA Sustainability Accreditation Award at a three-star level in 2013 as part of the FIA Environmental Certification framework, before becoming a signatory to the UN Sports for Climate Action Commitment in 2021. 

For media queries, please contact:

PRecious Communications for TZ APAC

tzapac@preciouscomms.com


  • Nakahanda nang ilabas ng McLaren Racing ang isang pitong pahinang comic NFT mula October 1 hanggang 7, 2022, na magsisismula sa Singapore Grand Prix 2022 at magtatapos sa Japanese Grand Prix 2022.
  • Ang mga NFT ay imi-mint sa energy-efficient na Tezos blockchain, ang Official technical Partner ng McLaren Racing, Ang mga fans ay pwedeng makabili ng mga NFT sa McLaren’s Racing Collective Website sa halagang USD 9.99 kada pahina.
  • Ang pagbili ng mga NFT ay hindi lamang matatapos sa pagmamay-ari ng comic art – ang mga fans ay naghahangad ring magkaroon ng access at pahintulot na makadalo sa mga virtual call kasama ang McLaren, manalo ng McLaren merchandise, at makatanggap ng imbitasyon sa McLaren management calls.

SINGAPORE, 28 SEPTEMBER 2022 – Ang Formula 1 powerhouse na McLaren Racing ay maglulunsad ng isang pitong pahinang Comic series ng mga NFT sa tinaguriang energy-efficient na Tezos – na siyang official Technical Partner ng team – bago ang Singapore at Japanese Grands Prix na mangyayari sa October 2 at October 9. Sa kampanyang ito makakakita tayo ng mga ida-drop na NFT, kung saan ang bawat pahina ay ilalabas kada araw. Ang drop na ito ay magsisimula sa Singapore Grand Prix 2022 samantalang ang huling piyesa ay ida-drop naman sa Japan Grand Prix 2022. Apat na raang edisyon ng bawat pahina ang imi-mint sa McLaren’s Racing Collective website at magiging available sa halagang USD 9.99 bawat pahina.

Ang pitong pahinang ito ng comic series ng NFTs ay nilikha ng isang Vietnamese multi-disciplinary designer at specialist sa cyberpunk illustration na si Meine Nguyen. Ang komiks ay hango sa kwento ng kung paano ginampanan  ng dalawang Mclaren interns ang mga gawaing iniatang sa kanila ng CEO na si Zak Brown para bantayan ang mascot ng team at “Head of Speed” na si Mr. Speedy K Kiwi, na siya namang tumakas at naglakbay sa iba’t ibang panig ng Asya. 

Ang mga fans na bibili ng NFT ay mabibigyan ng kaakit-akit na mga benepisyo na magbibigay sa kanila ng exclusive access sa McLaren Racing team sa iba’t ibang paraan. Ang pagbili sa isang pahina ng komiks ay magbibigay sa mga fans ng pahintulot na makadalo sa isang virtual call kasama ang McLaren. Para sa mga fans na bumili naman ng higit pa sa isang pahina, ang bawat pahina ay maibibilang na isang entry sa raffle para sa McLaren prizes tulad ng McLaren T-Shirts, posters at caps. Kung ang isang fan ay makabili ng lahat ng pitong NFT, siya ay makatatanggap ng libreng printed physical-version ng 7-pahinang komiks na ito. Dagdag pa rito, ang mga MCL35M/Gulf livery car owner na bumili naman ng NFT ay makatatanggap ng isang awtomatikong imbitasyon sa isang call kasama ang mga McLaren representatives.

Ang kampanyang ito ay bahagi ng mga pagsisikap ng McLaren Racing na tawagin ang pansin ng mga fans sa Asya, tahanan ng apat sa limang pinaka NFT-curious na bansa sa mundo. Ang Central at Southeast Asya lamang ay bumubuo na sa 35 porsyento ng USD 22 bilyon ng pandaigdigang industriya ng NFT. Sa hinaharap, tinatanyang ang NFT para sa sports ay lalagpas sa USD 2 bilyon pagdating sa transaksyon sa taong ito lamang, ito ay doble ng bilang noong 2021.

Pinatatakbo ng Tezos blockchain, ang McLaren Racing Collective ay isang platform kung saang ang mga fans at collectors ay maaaring bumili ng McLaren Racing digital collectibles o non-fungible tokens (NFT). Nitong nakaraang taon, ang Tezos at McLaren Racing ay nagsama para sa isang multi-year technical partnership para sa Formula 1, IndyCar at esports. Para sa Mclaren at Tesos, ang sustainability sa pamamagitan ng inobasyon ay isang mahalagang asset sa partnership na ito. Ang branding ng Tezos ay makikita sa iba’t ibang McLaren Formula 1 team at sa race suits ng mga McLaren F1 driver.

“We are excited to launch our latest NFT drop on the energy-efficient Tezos blockchain that has been specially curated with the talented Meine Ngyuen. This campaign is a crucial part of our quest to engage fans and provide them with exclusive access to the team, especially in a region where NFTs are gaining in popularity and racing is a huge passion,” (Kami ay nasasabik na ilunsad ang aming pinakabagong NFT drop sa energy-efficient na Tezos blockchain na espesyal na iku-curate ng talentadong si Meine Nguyen. Ang kampanyang nito ay mahalagang parte ng aming hangaring maengganyo ang mga fans at bigyan sila ng exclusive access sa team, lalo na sa isang rehiyon kung saan ang NFT ay nakakakuha ng popularidad at ang racing ay isang malaking passion.), ayon kay Lindsey Eckhouse, Direktor, Licensing, eCommerce at eSports para sa McLaren Racing. “Fans can look forward to magnificent artwork that is not only based on a captivating storyline, but also encapsulates the rich heritage and culture of Asia. ”With its energy-efficient design and low transaction fees, the Tezos ecosystem has cultivated a vibrant community of NFT artists, collectors, and builders from around the world.” (Makakaasa ang fans ng isang kamangha-manghang likhang sining na hindi lamang nakabase sa nakakabighaning kwento, bagkus kasama ang mayamang pamana at kultura ng Asya. Dahil sa energy-efficient nitong disenyo at mababang transaction fees, ang Tezos ecosystem ay nakapaglinang ng isang masiglang komunidad ng mga NFT artist, collector, at builders mula sa iba’t ibang panig ng mundo.)

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Tungkol sa Tezos

Ang Tezos ay isang smart money, pinaninibago ang kahulugan ng paghawak at pagpalit ng halaga sa saing digitally-connected na mundo. Isang self-upgradable at energy-efficient  proof-of-stake na blockchain na may napatunayang nang track record, ang Tezos ay tila nagpapatibay sa mga inobasyon ng hinaharap nang hindi nagkakaroon ng network disruption sa kasalukuyan. Para sa karagdagang impormasyon, bisitahin lamang ang www.tezos.com

Tungkol sa TZ APAC

Ang TZ APAC  Pte.  Ltd.  (“TZ APAC”) ay ang nangungunang Asia-based blockchain adoption entity na sumusuporta sa Tezos ecosystem. Ito ay nagdidisenyo ng mga value-added blockchain transformation strategy para sa mga enterprise at creator na may bottom-up approach, kung saan nakikipag-ugnayan ito sa mga blockchain expert at iba pang stakeholder ng Tezos ecosystem. Ang TZ APAC ay sinusuportahan ng Tezos Foundation at ang headquarters nito ay nasa Singapore.

Tungkol sa McLaren Racing

Ang McLaren Racing ay itinatag ng racing driver mula sa New Zealnad na si Bruce McLaren noong 1963. Ang team ay pumasok sa unang Formula 1 race noong 1966, mula noon, nakapag-uwi na ang McLaren ng 20 Formula 1 world championships, higit sa 180 Formula 1 grands prix, tatlong beses sa Indianapolis 500, at ang le mans 24 Hours sa una nilang subok.

Ang team ay lumaban sa FIA formula 1 World Championship kasama si Lando Norris at daniel Ricciardo, sa NTT INDYCAR Series kasama ang mga Arrow McLaren SP drivers na si Pato O’Ward at Felix Rosenqvist, at sa Extreme E Championship kasama si Emma Gilmour at Tanner Foust. Ang McLaren ay lalaban din sa season nine ng FIA Formula E World Championship sa 2022/23.

Ang McLaren ang unang F1 team na naparangalan ng Carbon Trust Standard noong 2010 at napapanatili ito kada 2 taon, na kamakailan lamang ay noong February 2021. Ang team ay ang una rin sa F1 na mabigyan gn FIA Sustainability Accreditation Award sa isang three-star level noong 2013 bilang bahagi ng FIA Environmental Certification framework, bago maging signatory sa UN Sports for Climate Action Commitment noong 2021.

This article is published on BitPinas in collaboration with TZ APAC: McLaren Racing Launches Comic NFT Ahead of SG, JP Grand Prix

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