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Coins.ph is the most established crypto brand in the Philippines.
- Research and identify key influencers within the Crypto, web3, and Fintech space in the Philippines and beyond.
- Strategize, plan, and execute influencer/KOL marketing initiatives at scale across all our social media channels (Twitter, Instagram, YouTube, TikTok, etc.)
- Define creative strategy for branded content, draft creative briefs and negotiate influencer/KOL deliverable agreements
- Report on the impact of influencer/KOL marketing activity, provide insights into and POV on the most effective ways to measure individual channels.
- Produce branded content with influencers/KOLs to support milestone events (product launches, major marketing moments, etc.)
- Collaborate closely with stakeholders across the company to produce branded content to support business growth.
Utilize analytical tools to track campaign conversion performance
- Work with social media partners to identify opportunities to position Coins.ph as a leader in the crypto, blockchain, and web3 space.