CryptoKitty, one of the first blockchain games using the ethereum platform, is launching its first-ever celebrity-branded CryptoKitty with NBA superstar Stephen Curry.
The Golden State Warriors guard is the first celebrity to have his own branded CryptoKitty. As shared by Ms. Caty Tedman, the head of partnerships, the company seeks to expand the collectibles app by adding branded tokens and may include celebrities and other popular icons.
“We are launching a series of Steph Curry CryptoKitties, so there will be three exclusive Steph Curry CryptoKitties will be representative of his personalities. The first will be sold by him, and it’ll be up to him whether he wants to sell the other two.” – Ms. Caty Tedman, Head of Partnerships, CryptoKitties
Moji, Mr. Stephen Curry’s own emoji app development company is the one that approached the ethereum platform-based collectible kitty company.
Mr. Bryce Bladon, co-founder of CrypoKitties, shared that working with the NBA superstar is not an off-the-cuff idea. He said that he likes working with Mr. Curry as he really cares about his fans.
Mr. Bladon stated that aside from getting a celebrity-branded in CryptoKitties, the primary motivation of this move is to extend the blockchain technology to other audiences outside its core enthusiasts.
Lastly, the CryptoKitties co-founder said that they are excited about the launch and the team behind the project is still working on the platform.
“Obviously very exciting … The cats have reached the moon,” – Mr. Bryce Bladon, Co-Founder, CryptoKitties
CryptoKitties is the first game built in the ethereum blockchain. If bitcoin, ethereum, and other cryptocurrencies have coins, in CryptoKitties you will get a unique kitty. Players have the option to breed and sell their CryptoKitties. The rarer the CryptoKitty is, the more expensive it is.