Miss Universe Philippines (MUPH) announced Coins.ph, a home-grown mobile crypto wallet, as its official cryptocurrency and blockchain partner. Coins.ph was its first ever local crypto partner as the pageant organization further ventures in the crypto space.
MUPH shared the news through a Facebook post where it noted that the “Coins Movement has reached the Universe.”
In a tweet, Coins.ph expressed their warm welcome to MUPH in the “cryptoverse.”
“I think [Miss Universe] is a powerful platform to deliver financial awareness. I would like to work with them long term. And you know, Miss Philippines historically has been very successful in Miss Universe and we look to support the winner to go global.” – Wei Zhou, Coins.ph CEO in a BitPinas Exclusive Interview
Miss Universe PH already entered the blockchain space in September 2021 through non-fungible tokens. The venture made MUPH the first beauty pageant in the world to join the NFT wave.
The global beauty pageant has teamed up with RedFOX Labs, a Southeast Asian blockchain venture builder, to launch the Miss Universe Philippines NFT collection. (Read more: Miss Universe PH to Launch Pageant NFT Collection)
Following MUPH’s NFT launch, Miss Universe, the global pageant, also released its own collection last October showcasing images and video clips of the pageant’s iconic moments over the years. (Read more: Miss Universe Releases First Pageant NFT Collection)
Pia Wurtzbach, Miss Universe 2015, is an active advocate of NFT adaptation not only in the Philippines but also globally. For her vocal NFT promotions Wurtzbach even received hate but the beauty queen doesn’t really seem to mind as she still continues to do so. (Read more: Pia Wurtzbach Receives Hate for NFTs, Proceeds to Post More NFTs Anyway)
This article is published on BitPinas: Miss Universe Philippines Taps Coins.ph as Official Crypto Partner
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