Editing by Nathaniel Cajuday
Samsung customers are now capable of purchasing, storing, and viewing non-fungible token (NFT) artworks at home through their smart televisions, as the NFT platform of digital art company ArtToken will be linked to Samsung’s smart hub.
The announcement was made after ArtToken announced on September 15, 2022, that it has partnered with Samsung Electronics to provide NFT art content on the smart televisions of the tech appliance giant.
The app was showcased at Europe’s largest home appliances tech show IFA 2022, held in Berlin. This event was held between September 1 to 5, 2022.
“The best way to simply display a TV’s technological superiority is to realistically express natural landscapes or artworks digitally. We decided to include the NFT art platform as we thought adding a premium image to artworks would be the most effective way to market expensive premium TVs,” a Samsung official said.
This is not the first time for NFTs and Samsung smart TVs to come together. Around March 2022, Nifty Gateway also announced the integration of its NFT platform with the 2022 QLED and Neo QLED premium televisions of Samsung. The company also launched a standalone app for The Frame and MicroLED TVs.
“ArtToken’s new NFT TV app, which was developed based on Samsung’s expanded SmartThings platform, is an innovative solution which allows consumers to enjoy NFTs in a new and more open way while expanding TV use as a personalized multi-device experience,” stressed Hong Ji-sook, the Chief Executive Officer (CEO) of ArtToken.
In connection to SmartThings, Samsung will be hosting the Samsung Developer Conference 2022 (SDC22) to highlight Samsung’s plans to evolve the SmartThings platform and collaborate with developers and creators to build next-generation connected experiences for millions around the world. The event will be held at Moscone North in San Francisco, USA on October 12, 2022.
Earlier this month, another tech appliance giant, LG, also introduced their own smart televisions that can be used to sell, buy and view NFTS. (For more details, read LG Ventures into NFTs, Brings Marketplace into its Smart TVs)
Meanwhile, Carlo, a renowned artist, had his work exhibited using Samsung The Frame. These are televisions that also function as digital art frames. (For more details, read New Exhibit by 72 Yr-Old Artist Carlos Bridges NFT with Traditional Art)
This article is published on BitPinas: Samsung’s Smart TVs To Allow NFT Art Content Soon
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